Internet Marketing

Internet Marketing Resources

If you are not using the Internet for more than email, you are missing out
on a vast number of money-making opportunities for your business. Your
web site can range from a simple brochure or portfolio online to a
lead-generating tool, to list-building and cash generating machine. Here's a
growing collection of resources that can help you make take advantage of
the Internet quickly and easily.

Web Hosting Providers

GoDaddy.com. Search tool plus a low-cost registrar of domain names, web
hosting, and a variety of other services to help you build your web
presence. >more

WordPress.org. Zero cost way of hosting your own blog, expanding it to
create your own web pages and more. >more

Domain Name Search and Registration

GoDaddy.com. Search tool plus a low-cost registrar of domain names, web
hosting, and a variety of other services to help you build your web
presence. >more

Checkdomain.com. Web tool to check on the availability of a domain name.
It often gives you more information about who's registered a particular
domain name and when. >more

Network Solutions. Well established domain name registrar and web hosting
provider who also offer a range of other services to build and promote your
website. >more

Web Authoring Tools

Macromedia Dreamweaver. Enables non-techies to create their own web
sites, yet is powerful enough for professional web design and management.
>more

Coffee Cup. Simple, low-cost, visual website creation and management
tools for the non-techies among us. This site, for instance, was built using
coffee cup.
>more

WordPress. Well known (and free) platform for creating and/or hosting a
blog-like site. Very versatile, but you will have to devote a fair amount of
time to learning the software. >more

Build Your Customer List – Autoresponders and Email Tools

An autoresponder lets you set up a series of email messages to follow up
automatically with any customer or prospect inquiry. You can program your
messages to go out instantly, or in any sequence of days afterward. Given
that many customers need multiple contacts to finally decide to buy,
having an autoresponder puts yours email marketing on autopilot, so you
can focus on other things. You can also use this third-party application to
manage your customer or prospect mailing list and send out email
newsletters or the occasional "broadcast" email. Cost for the service is
around the $20/month range.

Recommended autoresponder: GetResponse.com. They will let you set up a
limited-feature autoresponder for free, to check out how it works and
actually use it for customers. Send email newsletters, email blasts,
autoresponse messages and more. >more

Another highly-recommended autoresponder service: Aweber.com. >more

Autoresponder Magic
Autoresponder Magic is a massive collection of winning autoresponder
messages to model, copy and swipe from the top Internet marketers
around. >more

Generate Traffic to Your Web Site

The Definitive Guide to Google AdWords. Perry Marshall's book can help you
shave weeks off the learning curve and use this incredibly powerful internet
marketing tool (Google AdWords) to generate leads and automate sales --
even in your local area. He's also written a very helpful e-course called "5
days to success with Google AdWords" and there's no charge for it. You
can find out about it here: > more

The Overture Keyword Suggestion Page. This free resource available at
Google AdWord's main competitor, Overture, gives you a count of the most
commonly searched keywords and phrases in the past month. It's a great
starting point for creating your own AdWord campaigns. >more

The Overture Bid Tool. This web resource lets you type in a keyword or
phrase and see how much other marketers are bidding for it and their
listings. >more

WordTracker. Another Internet tool to help you select the most effective
keywords for your Google AdWords or Overture search engine marketing
campaigns. WordTracker is fee-based but lets you test out the services for
free. >more

Generate Traffic through Articles and eBooks

Jim Edwards offers a proven, step-by-step system for creating short
(roughly 500 words) articles to targeted ezines that can generate tons of
traffic for your website or web products. As he puts it, this simple "Traffic
Machine" can create an instant avalanche of FREE Website Traffic. >learn
more

Accept Credit Cards and Other Electronic Payments Online

ClickBank.com. Simple, easy way to automate the payment process and
enable customers to use a variety of credit cards without a big upfront
payment or complicated programming. Well established online company.
Caveat: only applies to digital products (downloads, software, PDFs,
ebooks, etc.) which can be delivered instantly via your website or email.
>more

WebContactPro has helped thousands of Net Entrepreneurs eliminate the
uncertainties and hassles of capturing online credit card orders quickly and
easily. But unlike other shopping cart systems, WebContactPro does NOT
require any additional software, order forms, or database programs. >more

Create Your Own Affiliate Program

An affilate program allows other people to product your website or products
and services and earn a commission for referring people to you. It's a
win-win arrangement for both of you. The key is to set up a turn-key
system that tracks their leads, pays them automatically and gives them
various tools, such as ready-made headlines, banner ads and graphic icons
to promote your business in a professional way. Here are some tools that
can help:

ClickBank
With ClickBank, your digitally-delivered products can have an instant
Affiliate Network. Affiliate networks are used by many of the most
successful sites on the web to drive paying customers to their online
stores. >more

Productivity Boosters

Instant Sales Letters
Instant Sales Letter templates are a valuable (and effective) marketing tool
for nearly any business owner who wants to increase their profits. You can
create your own powerful sales letter in just minutes…without writing!
>more

The Definitive Guide to Writing & Promoting White Papers
If you sell any kind of complex service, technology or sophisticated
product, a White Paper is the best way to educate your customers about
that technology. You can use a white paper to build your credibility, get
free exposure in the press, attract new customers, and drive new
technology into change-resistant, conservative markets. Most white papers
are either too technical (boring) or too commercial (thin and cheesy) - but
Perry Marshall has written a guide that shows you how to strike the perfect
balance. >more

Guerilla Marketing for Hi-Tech Sales People
Most sales people spend all day dialing for dollars, chasing prospects who
are mentally if not physically backing away from them, and they waste
most of their time chasing deals instead of closing them. At the same time,
most companies spend all kinds of money on advertising and don't get
nearly enough bang for their buck. Perry Marshall's "Guerilla Marketing for
Hi-Tech Sales People" is an information-packed audio CD that discusses 21
principles that you can use to eliminate cold prospecting and wasted
advertising dollars in today's fiercely competitive B2B marketplace. You can
get a FREE copy right now: >more

Magnetic Marketing
This is the famous marketing program from legendary marketing guru Dan
Kennedy... a complete business building package that covers powerful
advertising, marketing, direct marketing, customer attraction and
persuasion strategies. >more

Create PDF documents FREE. This simple, free download creates PDFs as
easily as "printing" the document. >more

"Advanced Copywriting Seminar-in-a-box"
Only 115 people were permitted to attend Dan Kennedy's recent, closed
door, 2-day Seminar where he revealed ALL of his most prized, most
powerful and most profitable copywriting techniques. Everything else was
just "elementary school" before this. >more

"Instant Marketing Toolbox"
Here's the first turn-key, monthly marketing system with over 90% of the
hard work already done for you… If You're Too Busy Running Your Business
To Even Think About Marketing -- This Is What You've Been Waiting For.
>more

Write an eBook in 7 Days
Expert Jim Edwards shows you how to write and publish your own
outrageously profitable ebook... in as little as 7 days. eBooks are also
tremendous promotional and traffic-generating tools. >more

Public Domain Riches
Discover a fortune that lies hidden in the massive stockpile of public domain
works -- which is yours FREE for the taking without permission or paying a
dime in fees. >more

33 Days to Online Profits
This is one of the first step-by-step, day-by-day guides to making real
money online in 33 days or less for almost any product or service you sell.
>more

The Affiliate Business Blueprint
Discover how to create or supplement your own business by earning
affiliate income from other companies' products. >more